編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | BAB358 | ShotSpotter: Public Safety, IoT, and Big Data | Stoddard, Donna B. | Entrepreneurship | Artificial Intelligence and Management Cases( BA5411701 ) |
2 | ISB079 | GOQii: Envisioning a New Fitness Future (A) | Mehrotra, Sonia;Pereira, Arun | Entrepreneurship | Artificial Intelligence and Management Cases( BA5411701 ) |
3 | TB0509 | JetBlue and Gladly: Omnichannel Customer Service | Youngdahl, William E | Entrepreneurship | Artificial Intelligence and Management Cases( BA5411701 ) |
4 | 9-317-046 | IBM Transforming, 2012-2016: Ginni Rometty Steers Watson | Kanter, Rosabeth Moss;Cohen, Jonathan | General management | Artificial Intelligence and Management Cases( BA5411701 ) |
5 | 9-318-109 | Vodafone: Managing Advanced Technologies and Artificial Intelligence | Kerr, William R.;Moloney, Emer | General management | Artificial Intelligence and Management Cases( BA5411701 ) |
6 | 9-506-009 | Polyphonic HMI: Mixing Music and Math | Elberse, Anita;Eliashberg, Jehoshua;Villanueva, Julian | Marketing | Artificial Intelligence and Management Cases( BA5411701 ) |
7 | 9-517-115 | Predicting Consumer Tastes with Big Data at Gap | Israeli, Ayelet;Avery, Jill | Marketing | Artificial Intelligence and Management Cases( BA5411701 ) |
8 | IN1328 | Telenor: Revolutionizing Retail Banking in Serbia: Digital Transformation of the Customer Experience | Niessing, Joerg;Plassmann, Hilke | Marketing | Artificial Intelligence and Management Cases( BA5411701 ) |
9 | IMD824 | Recruit Japan: Harnessing Data to Create Value | Yu, Howard H.;Malnight, Thomas W.;Buche, Ivy | Operations management | Artificial Intelligence and Management Cases( BA5411701 ) |
10 | 9-189-036 | Du Pont''s Artificial Intelligence Implementation Strategy | Sviokla, John J.;Keil, Mark | Other | Artificial Intelligence and Management Cases( BA5411701 ) |
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